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Digital Signage Application for a Healthcare Provider

Client Background

A premier healthcare provider, established in 2020, has been setting new benchmarks in corporate healthcare services. With rapid growth and a vision to enhance patient and visitor engagement, the provider needed to modernize its digital signage system.

The existing system was outdated, inefficient, and high-maintenance — limiting the organization’s ability to communicate dynamically across its facilities.

Challenges

Digital Signage Application for a Healthcare Provider

The legacy signage solution faced several critical issues:

  • Inefficient Media Players: Windows-based players caused frequent system crashes and long reboot times.
  • Poor Web Console: The outdated management console made content scheduling and updates cumbersome.
  • Manual Interventions: High maintenance requirements led to frequent downtime and delays.
  • Limited Flexibility: The system lacked real-time data integration and customizable templates.

These limitations directly impacted customer experience and operational efficiency, creating a bottleneck for the growing healthcare provider.

Modules

Key Implementations

01

Deployment of Android Devices

  • Replaced unreliable Windows-based players with commercial-grade Android devices, ensuring stable, reliable playback.

02

Custom Web Application

  • Built using ASP.Net MVC, Azure SQL, Azure Blob Storage, and Web APIs.
  • Allowed seamless connection between the signage console and Android devices.

03

Mobile Application (Flutter)

  • Developed a cross-platform mobile app that provided real-time access to signage features and controls.

04

Dynamic Content Scheduling

  • Enabled real-time data feeds and auto-publishing of changes for instant updates.
  • Configurable scheduling ensured the right message reached the right audience at the right time.

05

Diagnostics & Monitoring

  • Implemented real-time diagnostics with a complete activity history.
  • Simplified troubleshooting to achieve zero downtime operations.

We Used

Tech Stack

How it work

Standout Features

01

Customizable Templates

Flexible template designs tailored to healthcare-specific communication.

02

Instant Updates

A .NET Core-powered portal enabled real-time content publishing.

03

QR Code Integration

Patients and visitors could interact with digital displays via QR scans.

04

Cost Efficiency

Eliminated print-based signage, reducing recurring costs.

Techstern

Working experience

Techstern’s Business Development and Research team assessed the system and concluded that while display hardware could be retained, the software and media player architecture required a complete overhaul.

Enhanced Customer Experience
  • Real-time updates and QR-based interactivity improved patient and visitor engagement.
Boosted Sales & Promotions
  • Instant updates on offers and promotions directly increased concession sales.
Operational Efficiency
  • Automated scheduling and centralized control reduced manual interventions, saving both time and resources.
Sustainability
  • Transition from print to digital signage supported eco-friendly operations.

By implementing a scalable, cloud-driven, and interactive signage system, Techstern empowered the healthcare provider to communicate more effectively, engage patients in real-time, and streamline operations.

The solution not only modernized internal communications but also drove sales growth, operational efficiency, and sustainability goals.

This project showcases how innovative digital signage solutions can transform customer engagement in the healthcare sector — setting a strong foundation for future scalability and digital transformation.